Social Media Marketing

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Community
Management

CM
  • +20 million
  • users
  • in France
  • +600 million
  • users
  • worldwide
Community Management
  • Advice & Strategy
  • Animating communities
  • Elaborating community strategies
  • Formation

With the start of Web 2.0 and the constant evolution of the Internet, brands have changed their communication strategies and now take a real stand on community websites.Users are not just spectators anymore: they have become actors. They now wish to express what they want, to be more present on the Web and to affirm who they are.
Conversations now have a greater impact over brands.

Community management is the construction and management of a qualified and sustainable relationship with the users via the creation of a community.
  • - A daily connection lasts on average 55 minutes.
  • - 1 profile out of 3 is a fan of at least one brand.
  • - 1 published message is read on average by 120 people

A community manager’s missions are to manage, animate, customize and moderate the content shared with the community.

The elaboration of the right strategy will allow you to:
  • 1. Increase your visibility
  • 2. Optimize your brand’s value
  • 3. Prospect and develop your customers’ loyalty
  • 4. Strengthen your Internet referencing

Like Manager

LikeManager tool of Facebook stats by MakeMeReach

Categorizes "likes" and allows you to contact fans again according to what they already liked on your website, through a publication on their wall.

  • - Tool aimed at optimizing and targeting publications
  • - Segmentation of the Fan base
  • - Implementation of viral mechanisms on websites
  • - Welcome tab generator
  • - Contests